Is This Really the End of Guest Blogging?
Google supremo Matt Cutts sent the world of online marketing into a slight tizz a few months ago. In a post to his blog, the head of Google’s webspam team announced the end of guest blogging “as a way...
View ArticleEdward Green to Launch New eCommerce Website
Edward Green, the luxury English shoemaker, has appointed Graphic Alliance to redesign its online presence. The new website, which is due to launch later this year, will be responsive and fully...
View ArticleMeet The Team – Betty Ellis
We are thrilled to announce the arrival of Betty Ellis, who has become the latest member of the Graphic Alliance team. What better way to get to know Betty than with a fun questionnaire covering the...
View ArticleNew Website for Spencer Hart, Dressed by Graphic Alliance
Our latest project welcomes luxury menswear brand Spencer Hart to Graphic Alliance, where we’ve been entrusted to ‘dress’ the company’s new website as they would dress themselves. Cool doesn’t really...
View ArticleHow to Recover From a Google Penalty
Have you noticed that your website’s traffic has bottomed out recently? It can be very difficult to figure out why this sudden drop has happened, the first thing you should check is if you’ve been hit...
View ArticleThe Importance of Google Places for Business
Like a fish out of water. That’s how many businesses feel when they’re faced with the prospect of standing out in the wild, overgrown, overpopulated and noisy jungle called the Internet. Your customers...
View ArticleMeet The Intern! Amy Bowler
We are thrilled to announce the arrival of Amy Bowler, who is the latest intern to be initiated into the Graphic Alliance team. What better way to get to know Amy than with a fun questionnaire covering...
View ArticleHiscox Shortlisted for DigiAwards
Hiscox Global Insight, the editorially focused web app for London Market brokers, made it onto the shortlist for the CorpComms Magazine DigiAwards 2014. The awards were held at the Museum of London...
View ArticleExtreme Sports Comes To The GA!
Join us by waving your ‘shakas’ in the air, as we introduce to you Loco Sports TV; the video sharing platform designed for amateurs to showcase their tricks, stunts and general passion for all things...
View ArticleAromatherapy Associates choose Graphic Alliance for skincare website
We’re delighted to announce that Aromatherapy Associates have appointed Graphic Alliance to manage its family of e-commerce skincare websites across all their markets globally. Aromatherapy Associates...
View ArticleHiscox Release Sixth Annual Entrepreneurial Study
Hiscox, the small business insurer, released its sixth annual DNA of an Entrepreneur study this morning with a dedicated micro-site designed by Graphic Alliance. The study of 3,500 small business...
View ArticleWhat Did Google’s Pigeon Update Do?
Well it is official, Google has run out of cool animal names for their algorithm updates and so we have Pigeon. Despite being named after a diseased, winged rat, you actually should pay this update a...
View ArticleWhat is Negative SEO?
When it comes to making your website rank, you need to ensure that your SEO is up to scratch and part of that is removing any Negative SEO. There are many different forms of negative SEO, some of which...
View ArticleFour Fantastic Examples of Creative PPC Campaigns
When it comes to online marketing, you need to be creative in order to ensure that people click through on your adverts. In some cases this can be very difficult, especially if you have text-only ads,...
View Article9 Steps to Writing the Perfect Blog Title
9 seconds. That’s the attention span of your customers on the Internet, and that’s how long you have to grab their attention and persuade them to engage with your blog post. This means that crafting...
View ArticleHow Long-tail Keyword Research Can Help Your Blog Grow
When it comes to blogging for your business, it is essential that you are touching on things that your audience cares about. If not, the hits on your website will become fugacious and will eventually...
View ArticleA Picture Speaks 1,000 Words, But How Do You Get Them For Free?
It’s an age-old saying “a picture speaks a thousand words” and it is true. Even Hemingway’s immaculately descriptive writing is no match for Van Gogh’s paintings, because while the words and the...
View Article6 Steps to Perfect Product Photography
You’ve probably heard the adage, “A picture is worth a thousand words.” Well when it comes to selling products online, this is absolutely true. Because as eloquently as I describe the mouth-watering...
View ArticleThe Importance of Social Logins for eCommerce Sites
What are social logins? How do they work? And why are they so essential to online stores? For the answers to these questions – click here now. “We see our customers as invited guests to a party, and we...
View ArticleThe True Impact of a Responsive Website
Everyone is talking about the importance of having a responsive website, but what are the real world implications? Here’s everything you need to know: Back in the day computer screens used to all be a...
View Article